Crazy is as crazy does. Breguet’s Be Crazy Haute Joaillerie is exactly that — a blooming flower, entirely set with white diamonds in 18k white gold. The heart of the flower sits an ovoid dial, set with 133 baguette-cut diamonds. Slender, blue-steeled, open-tipped hands tell the time at the off-centred, six o’clock position. The diamonds extend out to a bezel of staggered rows, looking as glorious as a gerbera’s bloom. It doesn’t end there though — the timepiece’s case band is similarly set with more than a 1,000 diamonds. Within the bedazzled splendour lies a self-winding calibre, capable of a 38-hour power reserve.